Photo Report: Live Pics Of The MoonSwatch Mission To Moonshine Gold – And The First Person On The Planet To Buy It

Well, it wasn't the solid-gold Swatch some were hoping for – but this collector had to have it anyway. Read on for coverage of the scenes in both Tokyo and London.

Breaking News: There’s A New (Gold??) MoonSwatch Coming

Social media was ablaze this morning as Swatch teased the newest Bioceramic chronograph.